
Green banking is an alternative way to conduct banking business.
Crédit Agricole better-placed than others in the banking sector to lay claim to this approach owing to:
Its origins
Credit Agricole was created by the merger of Local Banks dedicated to providing financing to farmers.
Its organisation and culture
Crédit Agricole is not like other banks. It is built on a mutualist base consisting of 39 Regional Banks, which are owned by over 6 million members via 2,459 Local Banks. Collectively, the 39 Regional Banks own a 55.2% stake in Crédit Agricole S.A., which oversees the Group's business lines and subsidiaries.
Through this organisation, the Crédit Agricole Group serves human values and the real economy.
Identity
Commonly designated as "the Green Bank" in the media, Crédit Agricole has adopted green as its identifying colour.
For Crédit Agricole, green is not just a colour or a trend: it represents a strategic focus and values.

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Crédit Agricole is one of the first banks to have drawn on lessons learned from the crisis to reorganise and to focus exclusively on serving its customers and the real economy.
Crédit Agricole S.A. is included in the major benchmark SRI indices:
- Aspi Eurozone (2004), FTSE4Good (2005) and DJSI Stoxx World (2009)
- It is one of the top 100 socially responsible companies worldwide
(Source: Innovest – February 2008)

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Responsible project finance
- Equator Principles: Calyon, Crédit Agricole's corporate & investment banking arm, was the first French bank to be a signatory to the Equator Principles
- Social and environmental aspects are taken into consideration in approving applications to finance projects worth over €10m
- Institution of an energy-conservation oriented financing strategy (choice of sectors, approval criteria – early 2010)
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Committed asset management
- Crédit Agricole Asset Management: No. 1 in socially responsible investment in France
- Signatory to the United Nations' Principles for Responsible Investing (2006)
- Sale of SRI products through the private banking arm
Supporting alternative energy sources
- Crédit Agricole Leasing is No. 1 in wind farm finance in France
- Crédit Agricole Private Equity created the first fund dedicated entirely to renewable energy (2006)
Promoting and financing responsible growth
- Crédit Agricole is No. 1 in lending to consumers to finance energy saving projects (zero-interest loans )
- Support to sustainable farming
An active social responsibility policy
- In February 2008, creation of the "Grameen - Crédit Agricole Microfinance Foundation" in partnership with professor Muhammad Yunus, founder and chairman of Grameen Bank
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- Hiring policy: commitment to promoting diversity and providing jobs to the disabled
Reducing and balancing the carbon footprint
- Carbon audits 2006 and 2008
- Commitment to reducing energy consumption by 15% within three years
- Balancing out CO2 emissions by buying carbon offsets