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Paris, 10 September 2007
Crédit Agricole is supporting the 24th edition of European Heritage Days, dedicated to "Heritage vocations, women and men dedicated to culture", on 15 and 16 September 2007. The bank has sponsored this major cultural festival, organised by the French culture and communication ministry, since 2002.
This year's event will showcase all the skills and crafts involved in restoring, promoting and raising awareness of Europe's cultural heritage. Crédit Agricole will take this opportunity to demonstrate its commitment to preserving art-related occupations that are in danger of dying out.
Through this partnership, the Group is pursuing the commitment of "Pays de France", the foundation set up by Crédit Agricole to preserve and develop the nation's cultural heritage. And it is showing its determination to help people discover or learn more about the crafts and skills that not only allow this heritage to exist today but also to be maintained, promoted and passed on intact to future generations.
The French National Heritage Days event was created in 1984 by the culture and communication ministry. With 23,000 activities at more than 15,000 venues, it attracts over 12 million visitors every year.
Crédit Agricole Regional Banks have joined forces with Regional Cultural Affairs Directorates up and down the country to promote this landmark cultural initiative.
As a patron, Crédit Agricole is strongly committed to cultural heritage. It involves itself in projects to preserve and maintain the outstanding architectural, artistic and natural splendours of France's regions. In the past 30 years, the "Pays de France" Foundation has invested 20 million euros in more than 850 projects, including 49 in 2006 alone.
All these activities illustrate the importance that Crédit places on bringing our heritage to life and sharing the emotions it stirs.
For more information, visit www.credit-agricole.fr