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- 2008/03/28
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Paris, 28 March 2008
Alexandra Rocca has been appointed head of Communications at Crédit Agricole S.A. group.
In particular, she will be in charge of Press Relations, Public Relations, Sponsorships and coordinating the communication of the Group's brands abroad.
Alexandra, 45, is a graduate from the HEC business school, the Institut d'Etudes Politiques de Paris and a Bachelor of literature. She began her career at Printemps (1986-1990), before joining Air Liquide (1990-2001), where she was deputy head of Group Communications before becoming the director of Communications at Galeries Lafayette department stores (2001-2005).
She joined Crédit Agricole S.A. group in 2005, as director of Communications for LCL.
Alexandra Rocca will take up her new position in April 2008.