- 3 min
Paris, 8 September 2009 - M6 and Crédit Agricole have launched the Mozaïc M6 card, a new payment card offering a comprehensive range of innovative services for their young customers. This partnership represents the joining of forces of two leading names in the youth market, one in the world of entertainment and the other in global banking.
With this new card, Crédit Agricole - France's No. 1 retail bank with 28% market share - is making headway with its strategy of providing products for the youth market. By regulating young users' spending, the Mozaïc M6 card addresses parents' concerns of controlling how their children spend their money. Attached to a current account, the card also teaches young users how to deal with real-life situations. It provides the autonomy needed to learn how to manage a budget safely.
M6 offers cardholders access to the world of entertainment, allowing them to benefit from reward points and favourable deals on high-tech, fashion, cultural and music products. These advantages can be accessed online, the youth market's preferred medium, allowing greater ease of access.