Crédit Agricole is committed to protecting biodiversity
Centre Loire Regional Bank’s apiary
We are all aware that biodiversity is under threat. It is an issue that’s gaining steam, especially in politics. In this regard, in July the government will unveil its Biodiversity Plan, which aims to safeguard nature and living things.
Crédit Agricole has taken several measures within the group to protect biodiversity: integrating the theme into sector-wide policies, taking part in research to identify a biodiversity indicator, as well as supporting apiculture by installing hives in different entities. The disappearance of honeybee colonies presents a major environmental problem, as it affects the pollination of certain species, including agricultural ones.
Following a census of CSR managers, we have counted 100 hives across thirteen Regional Banks and subsidiaries. Last year, these hives produced 1.2 tons of honey, compared to a national production of 16,099 tons.
The honey produced was gifted or donated to employees, to everyone’s delight!
Sometimes, the honey was sold to employees, and the money donated to charitable organisations or food banks.
The entities want to use these beehives to fight the disappearance of honeybees, raise awareness among customers and employees, as well as promote local beekeeping.
In addition to working towards improving biodiversity, these projects act as a unifying factor and have a real resonance, both internally and externally.
Some entities went even further by organising visits to the hives, tastings, and even introductory beekeeping sessions, but these activities are often restricted to salaried employees. As beekeeping affects a lot of people, the hives could be opened to an audience outside of Crédit Agricole.
A wonderful project, all part of CSR!
Pots of honey