Group news / The Ma Banque app’s homepage gets a new look to win over more customers

WORKING EVERY DAY
IN THE INTEREST OF OUR
CUSTOMERS AND SOCIETY

Tuesday 23 April 2024

The Ma Banque app’s homepage gets a new look to win over more customers

The homepage is the first thing we see when we open an app. The idea is to immediately welcome the user, offer them useful guidance and encourage them to explore other pages.

To offer an even smoother and more personalised user experience, the homepage of the Crédit Agricole Ma Banque app received a makeover on 22 April. It now has a more streamlined design, in line with market trends, new customer shortcuts and more visible personalised communications.

Access to borrowing calculators and insurance quotes has been made more prominent in the various product areas of the app. Furthermore, in response to strong customer demand and in a secure environment at all times, personal codes on longer need to be entered when using the app (to confirm a transfer for instance).

These ongoing improvements, made possible by the synergy between the Regional Banks, Crédit Agricole S.A., subsidiary, User department and Crédit Agricole Technologies et Services teams, will shortly increase the number of active users to 10 million.

LCL Banque des Entreprises and Crédit Agricole Group International Business Solutions, via its Latin America International Desk, have supported the growth of the SNEF group* in Brazil. The issue of a market guarantee enabled it to secure the signing of two contracts for a major infrastructure and urban mobility project in Brazil, aiming to modernise the energy and communications systems of the Belo Horizonte Metro Line 1 and implement the telecommunications system for Line 2 which is currently under construction.

* A major operator in the fields of infrastructure, energy, tertiary maintenance and climate engineering.

On 18 April, Crédit Agricole Group Infrastructure Platform, at the Village by CA Languedoc, signed a three-year partnership with Cloud Native Computing Foundation (CNCF) in Montpellier (34). This global association brings together the greatest technical experts in Cloud Native and Open Source. CA-GIP, alongside CNCF, will contribute in concrete and local terms to all of the monthly conferences held for members of the association. This partnership will enable CA-GIP to demonstrate its intention to develop its technological reach across the region.

Find out more

63%

The percentage of French people who regularly play a sport, according to the latest Sofinscope survey. Sport therefore plays an important role in the lives of French people - regardless of gender or age. More than one in three French people even say they have a passion for sport (37%) and dedicate an average of 3.5 hours per week and €260 per year to their practice or to watching sport. The nation’s favourite activities are racewalking/Nordic walking (14%), fitness/stretching (11%), cycling (10%), swimming/freediving (10%) and running (9%).

Find out more

Rencontres du Numérique by CA

18 and 19 June

On 18 and 19 June, explore the Rencontres du Numérique (Digital Meetings) by CA at the Saint-Quentin-en-Yvelines campus. The first edition of this event will be dedicated to AI and Humans.
The Group’s employees are invited to attend conferences, round tables and expert debates, they can share their views at the Summer Universities think tanks, and can imagine the future as part of inspiring workshops.
A fascinating line-up encouraging us to discuss together the future of AI and its impact on our everyday professional and personal lives.

VIDEO

E-reputation: LCL shares the measures that have established it as a leading bank on Google.

Customer perception of a bank’s online image is a major issue. Through this video report, LCL shares the various measures introduced to improve its e-reputation on France’s leading platform today: Google.

Crédit Agricole Group in Italy

With a presence in Italy since 1961, Crédit Agricole now has over 6 million active customers in the country, thanks to whom the Bank is currently number one on the Customer Recommendation Index. On this second domestic market, which is also the eighth-largest globally and Europe’s second-biggest industry, all of the Group’s business lines are represented and brought to life by over 16,000 employees.

Find out more